OptimisSport Overview
OptimisSport is a comprehensive, turn-key business solution to cash pay wellness services, containing built in "ready to use" proven marketing strategies, national branding and evidence-based programs that help any therapist expand their range of services beyond the traditional therapy footprint.
OptimisSport provides the tools and system to drive new patients and cash pay clients in the doors of physical therapy practices. With the help of OptimisSport programs, you can help your patients prevent injuries, achieve weight management and performance goals or simply live a healthier, active lifestyle. OptimisSport positions any therapist to be the provider of those services in the communities in which they serve.
The OptimisSport Turn-Key Solution
Expanding the physical therapist footprint into wellness and performance requires enhanced business and clinical skills as well as public education that physical therapists can do more than simply provide rehabilitation services. OptimisSport addresses these critical requirements and provides everything you need to deliver these valuable services in a turn-key manner.
- Marketing strategies including printed and digital collateral to educate and inform your patients, referral sources and your community on your expanded services
- Evidenced-based clinical tools developed by leading experts based on the most recent research and best practices
- Patient education materials designed to facilitate patient knowledge and compliance on proper exercise, nutrition, and behavior modification in a fashion that is simple for the therapist to deliver
- National branding to millions of television viewers that creates a whole new avenue for both patient and cash pay referrals
Weight Management
The OptimisSport weight management program empowers therapists to address arguably one of the most pressing health care issues facing our country - excess weight and obesity. Physical therapists, the true experts in movement and function, are uniquely qualified to tackle this epidemic and provide physicians and the public at large a professional resource for weight management patients.
The OptimisSport Weight Management Program, based on the most current research, focuses on the three critical components for a successful program:
- Exercise
- Nutrition
- Behavioral modification
Our educational modules are comprised of PowerPoint slides, presentation voice-overs, and Patient Education Handouts that instruct patient's how to choose the right foods, exercise appropriately, and modify their behavior. These modules combined with web-based tools for evaluation, objective measurement, and assessment provide a complete, effective program to help the patient achieve sustainable results.
Our goal is not to provide a quick, fad diet, but to provide patients with the tools to live a healthy, active lifestyle. Top experts in the country created our OptimisSport curriculum. The expertise of physical therapists in identifying biomechanical impairments, together with these materials, makes an unbeatable combination to fight the obesity epidemic.
Injury Prevention
The Physical Impairment Assessment and Management component of OptimisSport enables physical therapists to pinpoint their examination of athletes of all levels to the impairments that are associated with structural imbalances, pain syndromes and less than optimal performance in the athlete's specific sport. Providing interventions targeted to normalize the athlete's sport-specific physical impairments are key to both injury prevention as well as enhancing athletic performance.
Performance
Physical therapists are the movement specialists. The Movement Analysis and Performance Enhancement component of OptimisSport provides an extension to the services therapists already provide. Embedded within OptimisSport are training protocols and videos of the optimal performance of common sport-related activities, such as throwing or cutting, as well as videos of the common movement errors for these same activities that lead to poor performance and increase the risk for injury.
OptimisSport also provides the therapist with evidence based exercises and drills to develop skill building programs for the athlete to returning to sports participation following an injury and for accelerating the development of the highly motivated and skilled athlete.
National Branding & Marketing
One of OptimisSport's main objectives is to establish itself as a national brand, utilizing the company's expertise and extensive relationships with business leaders, media companies and celebrity athletes. Already meaningful progress has been made in this regard. OptimisSport has captured airtime on CNN, ESPN and Oprah Winfrey satellite radio channel. OptimisSport has also partnered with ESPN's new show, Rise Up, to revitalize high school athletic facilities that will ultimately provide greater access to a healthy and active lifestyle for our youth.
OptimisSport also produces events to support its national branding campaign. The first such event, the OptimisSport Distance Swim Challenge, captured local and national media coverage. Participants included Olympians, World Champions and even a former NFL player.
These efforts are designed to enhance and support your OptimisSport program.
Visit OptimisSport at www.OptimisSport.com